Whether you’ve chosen to book a professional makeup artist or to do your own makeup on your big day, it pays to know the best products that will help you achieve a flawless face. We’ve scoured the beauty shelves to bring you the best bridal makeup products.

Credit: Kate Nielen Photography

Best Bridal Makeup Products for Your Wedding Day

With makeup trends constantly changing and so many bridal looks you could go for, we have rounded up the best bridal makeup for your big day to suit every look. Your skin has a huge part to play in your bridal makeup looking perfect – so make sure you prepare in advance and build a proper skincare routine in the run-up to your wedding day.

If you’re doing your own bridal makeup and need some professional advice, don’t forget to check out our step-by-step guide on how to do your own wedding makeup. Whether you’re topping up your wedding day makeup or investing in the best bridal makeup products to do it yourself, here are the beauty buys every bride needs in her wedding day makeup bag…


Best Face Cream for Your Wedding Day

Photos on your wedding day are inevitable and going to be taken by everyone present at every angle. It is very important that your skin is in top condition, so make sure that you have a solid wedding skincare routine  in line leading up to the day. A balanced diet with healthy food and plenty of water is guaranteed to help you along the way. A good detox to the system, will help your skin to obtain a healthy glow and get in shape in no time.

La Roche-Posay Toleriane Facial Moisturiser with SPF, £16.50

best-bridal-makeup-La Roche Posay

La Roche-Posay’s Toleriane Facial Moisturiser with SPF contains glycerine to help restore healthy-looking skin. It has a lightweight feel to it, allowing your skin to feel fresh and hydrated. The moisturiser holds a unique prebiotic action which helps restore skin barrier after one hour. For brides with sensitive skin, this moisturiser is the one for you as it is paraben, fragrance and oil free.


Kiehl’s Ultra Facial Cream, £28


Formulated for all skin types, the coveted Kiehl’s Ultra Facial Cream is a popular choice for all skin-care lovers. It is clinically proven to help promote soft, smooth healthier-looking skin. Whether you are planning to have your wedding in the summer or winter this moisturiser is perfect for all as it contains glacial glycoprotein and squalane- both of which help protect the skin from intense weather conditions.

Buy Now from Kiehl’s

Charlotte Tilbury’s Magic Cream, from £49

best-bridal-makeup-charlotte tilburyIt’s all in the name – Charlotte Tilbury’s cream cream literally works like magic! A concoction of numerous oils and extracts, this moisturiser will help all you upcoming brides to obtain hydrated and rejuvenated skin. With plumping-effects promoted by vitamins C and E your skin will be looking bright and youthful in no time.

Buy Now from Charlotte Tilbury

Best Primer for Your Wedding Day

Primer is a major product that you need to keep in your bridal makeup kit. It is the core foundation you need if you want your makeup to stay looking flawless from morning til night. For all your skincare worries, face primers target them all, catering for those with dry skin, redness or oily skin. Fear not, there is a primer for you!

Bobbi Brown’s Primer Plus Mattifier, £25


One of our favourites universal primers is Bobbi Brown’s Primer Plus Mattifier which is fresh, lightweight and extends the quality of your foundation’s wear while controlling oil, blurring pores and helping keep your skin’s moisture level balanced.

Buy Now from Bobbi Brown

Too Faced Hangover Replenishing Primer, £29


This primer provides a dewy finish, perfect for those of you who want to achieve a long lasting smooth base on your wedding day. Combined with coconut water Too Faced’s Hangover Replenishing Face Primer delivers hydration and elasticity into the skin.

Buy Now from Cult Beauty

Smashbox The Original Photo Finish Smooth and Blur, £29.50


Different to most primers, the iconic Smashbox Original Photo Finish Smooth and Blur Primer is available in gel form and is the answer to all your skincare woes for your big day; it blurs out visible pores, fine lines and minor imperfections. Exactly what you need to be photo-ready! Blended with antioxidants, vitamin A and E, this primer also protects your skin against pollutants, stress and environmental aggressors, wherever your wedding is going to be held.

Buy Now from Smashbox

Best Bridal Makeup: Foundation

Now that you’re all set with skincare and face primers, it’s now time to think about what foundation you may want to buy for your wedding day. Foundation is a really important part of your look that you need to consider. Do you want a matte or dewy finish? Is it the right shade – will you be wearing fake tan? Does it have a heavy or light consistency?

Here at Wedding Ideas, we recommend that you use a light to medium coverage foundation. Heavy foundation tends to have a more cakey finish to it and light foundation is more versatile as you can build up the consistency using thin layers. To complete your flawless face and looking to hide those small blemishes, you’ll also need to add a good concealer to add to your kit for a good cover up.

Choosing the perfect foundation will vary depending on your skin type. However, most brides and professional makeup artists tend to opt for a liquid foundation as they blend more easily and give a more ‘natural’ finish.

Giorgio Armani Luminous Silk, £44

best-bridal-makeup-giorgi armani

The coveted Giorgio Armani Luminous Silk Foundation is a great wedding day foundation choice for a beautiful airbrushed finish. It’s a beauty editors’ favourite because it’s a light and sheer foundation which covers a whole multitude of sins, yet feels silky and soft on the skin. Instead of being made up of water and powder which sit on top of the face, it is made up of five water-free oils which sink into the skin amazingly and unify the complexion for instantly glowing skin.

Buy Now from Giorgi Armani

Too Faced Born This Way Foundation, £31

best-bridal-makeup-born this way

Available in 35 different shades, the Too Faced Born This Way is a fabulous foundation with medium to full coverage. It is lightweight and long-lasting, so guaranteed to stay put throughout your special day. Abiding by the ‘I woke up like this’ beauty mantra, this is perfect for those who want to achieve a ‘natural glow’.

Buy Now from ASOS

Fenty Beauty Pro Filt’r Soft Matte Longwear, £27

best-bridal-makeup-fenty beauty

For those of you who have oily skin- don’t worry, we’ve got you covered. Another buildable medium to full coverage foundation, the Fenty Beauty Pro Filt’r is great for those of you looking for a soft matte finish. It is long-lasting and is made with a climate-adaptive technology that is sweat and humidity resistant. Perfect for those brides who choose to have a summer wedding or for those who want to kick it on the dance floor at the reception.

Buy Now from Harvey Nichols

Best Bridal Makeup: Concealer

When it comes to your wedding day, you want one that’s pretty heavy-duty, meaning it will stay put from your first look to your evening reception.

Whether you need a concealer to cover dark circles (because let’s face it, you might not get the best sleep the night before your wedding day) or just want to hide a pesky pimple, we’ve done some homework for you on the best concealers for your bridal makeup below.

NARS Radiant Creamy Concealer, £24.50


To complete your base makeup, concealer is a must – and the NARS Radiant Creamy Concealer is a fabulous wedding day choice. It has a lightweight and buildable formula which enables you to create a more softer and even finish. With a great variety of natural looking colours, you’ll be able to hide any dark circles as well as adding illumination to your face.

Buy Now from NARS

Kevyn Aucoin Sensual Skin Enhancer, £27

best-bridal-makeup-kevyn aucoin

The versalite Kevyn Aucoin Sensual Skin Enhancer can be used as a concealer, a foundation and even a highlighter. Perfect for those brides who want a small product to slip in their purse for the odd touch up here and there, its waterproof and long-lasting formula means it’s great for those who’ll struggle to hold back a few tears on the day!

Buy Now from Beauty Bay

Best Eyeshadow Palette for Your Wedding Day

Choosing an eyeshadow for your wedding day may seem like an endless task, so we’ve found the very best eyeshadow palettes for your makeup bag, helping you get through your hen right through to the wedding day and honeymoon.

HUDA BEAUTY The New Nude Eyeshadow Palette, £56

best-bridal-makeup-huda beauty

Typically, brides aim for a relatively natural eyeshadow hue on their wedding day, combining shimmery champagnes and soft pinks with matte browns. A perfect palette to achieve this look? The HUDA BEAUTY The New Nude Eyeshadow Palette, bringing together 18 insanely pigmented shades for infinite possibilities to flatter any skin tone.

Buy Now from Beauty Bay

Morphe 35V Stunning Vibes Artistry Palette, £25


The Morphe 35V palette has a range of tones and textures, making it the perfect palette that has you covered from the hen night to the wedding day and honeymoon.

Buy Now from ASOS

Best Mascara for Your Wedding Day

Whether you’re looking for length or a bit of volume, mascara is an absolute necessity in your makeup bag. Add a few swipes of your go-to before applying false lashes (if you plan to), and softly darken your lower lashes for an extra hit of definition.

It’s always a good idea for brides to stick to waterproof mascara because there may be some emotional moments. Waterproofing avoids mascara-stained cheeks, smudging or flaking in-between photos, which isn’t a good look on anyone, let alone the bride! We’ve got you covered with our pick of the best mascaras for your wedding day here.

Maybelline Lash Sensational Waterproof Mascara, £9.99


The small but mighty Maybelline Waterproof Mascara packs a serious punch, with its high-performance, water-resistant polymers for sweat-proof, waterproof, wedding-proof wearability. We’re loving the price tag, too.


Urban Decay Perversion Waterproof Mascara, £21

best-bridal-makeup-urban decay

The Urban Decay Perversion Waterproof Mascara is a super-intense, deep black product that’s one of the best waterproof options on the block. Its ultra-creamy, lengthening, and volumising formula is perfect for when you want those stand-out eyes on your big day.

Buy Now from Urban Decay

L’Oreal Volume Million Lashes Mascara, £10.99


If you’re confident you won’t cry, the non-waterproof L’Oreal’s Volume Million Lashes Mascara guarantees to give you that gorgeous fluttery look on your wedding day.


Best Eyeliner for Your Wedding Day

Eyes need to have an impact, so use eyeliner or a pencil, a soft shimmer eyeshadow above the lash line. Also, add lashings of mascara to make them pop.

An eyeliner flick is a simple yet classic style for brides. Swap the out liquid liner and use a charcoal shadow to carve out your flick instead, this will give a softer finish. Audrey Hepburn-approved you can’t live without your black eyeliner flicks, just slim them down instead.

Fenty Flyliner Longwear Liquid Eyeliner, £22


Whether you want fine lines or think lines, Fenty Flyliner is the perfect versatile eyeliner for brides. Fenty Flyliner Longwear Liquid Eyeliner is a hyper-saturated, water-resistant liquid eyeliner with an innovative flex tip and easy-grip triangle shape for effortless no-limit lining that lasts.

Buy Now from Fenty Beauty

Kat Von D Tattoo Liner, £18


For the perfect liner, you would want one that is ultra black and waterproof. The Kat Von D Tattoo Liner is highly pigmented, smudge resistance and lasts all day. Ticks all the boxes for the perfect eye-liner, fitting for any bride. For those brides who prefer to have more of a  natural and softer finish, the Tattoo Liner is also available in brown.


Best Blusher for Your Wedding Day

Blusher needs to be just that: a blush – so choose a blusher that is soft and suitable for your skin tone. Drinking alcohol can make the skin flush, so go easy on the drinks (before your wedding photos at least) if you want to avoid rosy cheeks.

Benefit Dandelion Brightening Face Powder, £27.50


Achieve that coveted blushing bride look with our pick of the best blushers for your wedding day, no matter your budget. Benefit Dandelion Brightening Face Powder has buildable colour with a hint of shimmer for that perfect natural bridal glow.

Buy Now from Benefit Cosmetics

Glossier Cloud Paint, £15


The iconic Glossier cloud paint comes in several colours for every skin tone in a buildable, lightweight gel-cream blush that is easy to work with and layer – perfect for your wedding day, with special blurring pigments that give a soft-focus to leave cheeks dewy.

Buy Now from Glossier

Best Highlighter for Your Wedding Day

Highlighter is the perfect way to add a little bit of an extra glow to your complexion and enhance the natural structure of your face with just a little added light. Add highlighter to the bridge of your nose, inner eyes, and cupid’s bow to really nail the bridal glow.

Iconic London Iluminator, £30


This illuminator really is iconic, offering you a stunning glow in a variety of shades to suit every skin tone, and can be mixed with foundation, moisturiser or primer to create as much glow as you want on your wedding day.


Laura Mercier Face Illuminator Highlighting Powder, £30.60

best-bridal-makeup--laura mercier

Natural and dewy are two things every bride wants to be on their big day – and the Laura Mercier Face Illuminator Highlighting Powder does exactly that. Its buttery formula allows the highlight to melt into the skin, making you look radiant and healthy looking. The variety of tones to match a range of skin tones makes it the perfect highlighter for all brides.


Best Powder for Your Wedding Day

Lock in your concealer and foundation with a pressed or loose setting powder that you – or one of your bridesmaids – can keep in your bridal clutch to reduce shine throughout the big day.

Urban Decay All Nighter Waterproof Setting Powder, £25


Urban Decay’s All Nighter Waterproof Setting Powder instantly makes any foundation totally waterproof, and its lightweight formula absorbs excess oils to give a visibly flawless finish.

Buy Now from Urban Decay

Laura Mercier Translucent Loose Setting Powder, £33.50

best-bridal-makeup--laura mercier

Laura Mercier’s famed setting powder is perfect to matte out any areas of shine and keep skin smooth, with a lightweight and oil free formula that keeps make up in place all day.

Buy Now from ASOS

Best Lipliner for Your Wedding Day

Between kissing your new husband, greeting all your wedding guests and drinking all the champagne, a good lip liner is key on your big day. Lip liner creates natural definition and the colour lasts for hours! If you have thin lips, it’s better to avoid dark or red lipsticks – your wedding makeup should look fresh – and not too vampy – so a nude lip liner is the go-to colour for most brides.

Barry M Lip Liner, £2.99


For a great-value option and if you’re doing your own wedding makeup, Barry M Lip Liner are firm enough for a precise thin line, yet soft enough to blend in. We love the shade ‘Minx’ applied all over your lips before applying your lipstick or gloss.

Buy Now from Barry M

MAC Lip Pencil, £16


The holy grail of lipliners, a Mac eyeliner is an excellent option for your wedding day makeup. We love Auburn or Boldly Bare for barely-there nude definition.

Buy Now from MAC

Best Lipstick for Your Wedding Day

Your lipstick serves as the finishing touch to your makeup look, so this is a staple in your bridal beauty stash. But given that there are so many formulas to choose from (matte, satin, gloss etc) it can be difficult to choose just one. Check out our top picks below.

Charlotte Tilbury Matte Revolution Lipstick in Pillow Talk, £25

best-bridal-makeup-charlotte tilbury

Our all-time favourite lipstick for brides? It’s got the be the iconic Charlotte Tilbury Matte Revolution Lipstick. The nude-pink lipstick is perfect for brides as it’s formulated for every woman at every age and any skin tone, with a subtle pink that enhances the natural hue of your lips so is unique to your skin tone and natural lip colour.

Buy Now from Charlotte Tilbury

Yves Saint Laurent Rouge Pur Couture Lipstick in Melon D’Or, £31


Treat yourself for your wedding day with this Yves Saint Laurent lipstick. This satin lipstick ensures intense colour and a luxurious, satiny finish, and we love the gorgeous pinky-peach shade of Melon D’Or. It’s also got SPF 15 so is perfect for those hot summer weddings either abroad or – with luck – the UK.


MAC Matte Lipstick in Kinda Sexy, £17.50


Another MAC icon, the MAC Matte Lipstick has serious staying power. The rich formula is highly pigmented and we love the shade Kinda Sexy on your wedding day for a subtle nude pink.


Best Setting Spray for Your Wedding Day

If there’s ever a time to invest in a setting spray to make absolutely sure your makeup has staying power, it’s on your wedding day. From happy tears, to posing for photos and working up a sweat on the dancefloor, your makeup will be put to the test on your big day.

However, don’t even think about reaching for the hairspray. The key to really making your makeup last all day is using a good setting spray. Fixing or setting sprays prevent makeup from wearing-off or sliding and they’re sweat-proof, too.

MAC Prep + Prime Fix+, £22


The MAC Prep + Prime Fix+ is the perfect setting spray for your wedding day, keeping makeup looking fresh and glowy for up to 12 hours as well as being good for your skin – the lightweight mist of water is infused with a blend of green tea, chamomile and cucumber and a choice of three scents – we love the romantic rose scent.

Buy Now from MAC

Urban Decay All Nighter Setting Spray, £26


The Urban Decay All Nighter setting and finishing spray keeps makeup looking fresh for up to 16 hours, with the Temperature Control Technology actually lowering the temperature of your makeup to lock it in place for smoother-looking skin – ideal for your wedding day.

Buy Now from Urban Decay

Some of these products are part of an affiliate network and we may receive a small commission from any purchases made. 

Read More:

Want more wedding information and inspiration? Just hit ‘Like’ on our Wedding Ideas Facebook page, and ‘Follow’ on our @wimagazine Twitter account. To join in the conversation, share your stories here.